Evernote Change Project Part 4

Introducing Lewin’s 3 Step Change Model

As indicated by its name, there are three phases to Lewin’s Change Model, this makes it sound very simple to use and perhaps is why it has endured the the test of time.

The three phase change model is named Unfreeze-Change-Freeze, Lewin describes this as a level change where the current level of working or activity is unfrozen, then changed to a different level, and then frozen once more at that level.

In being a simple model, the Lewin change model lends itself to be adapted by the change manager, and can be made to include a lot of detail underneath each phase.

Jason Pope Project Manager